This study delves into the transformative impact of Artificial Intelligence (AI) in education, specifically focusing on the comparison between traditional AI, hybrid, and generative AI-only chatbots. Partnering with Rocky.ai, a prominent European AI Coaching chatbot company, we explore students' acceptance and intention to use these chatbots for enhancing soft skills. Our research questions address the factors influencing the intention to use traditional AI and hybrid chatbots compared to generative AI-only counterparts. Employing structural equation modeling and extending the Unified Theory of Acceptance and Use of Technology model, we reveal substantial differences in user perceptions. Notably, although hybrid chatbots are perceived riskier than traditional AI chatbots, present higher Behavioral Intention to use than generative AI-only chatbots. Finally, we identified key mediators (e.g., Perceived Trust and Performance Expectancy), shedding light on critical factors influencing users' intention to engage with these technological tools. This research contributes to the field by offering insights into the distinctions between chatbot types. The study advocates for a thoughtful approach to adopting generative AI solutions, recognizing the diverse capabilities and user perceptions associated with different chatbot models. Among the practical contributions we offer actionable insights for educators and practitioners seeking to integrate AI chatbots into educational settings.

All that Glitters is not Gold: A Comparison Between Generative and Traditional AI Chatbots in Education / Laviola, Francesco; Palese, Biagio; Tae Kim, Sun; Cucari, Nicola. - (2024). (Intervento presentato al convegno EURAM 2024 (European Academy of Management) Conference. Fostering Innovation to Address Grand Challenges tenutosi a Bath; United Kingdom).

All that Glitters is not Gold: A Comparison Between Generative and Traditional AI Chatbots in Education

Francesco Laviola
Primo
;
Nicola Cucari
Ultimo
2024

Abstract

This study delves into the transformative impact of Artificial Intelligence (AI) in education, specifically focusing on the comparison between traditional AI, hybrid, and generative AI-only chatbots. Partnering with Rocky.ai, a prominent European AI Coaching chatbot company, we explore students' acceptance and intention to use these chatbots for enhancing soft skills. Our research questions address the factors influencing the intention to use traditional AI and hybrid chatbots compared to generative AI-only counterparts. Employing structural equation modeling and extending the Unified Theory of Acceptance and Use of Technology model, we reveal substantial differences in user perceptions. Notably, although hybrid chatbots are perceived riskier than traditional AI chatbots, present higher Behavioral Intention to use than generative AI-only chatbots. Finally, we identified key mediators (e.g., Perceived Trust and Performance Expectancy), shedding light on critical factors influencing users' intention to engage with these technological tools. This research contributes to the field by offering insights into the distinctions between chatbot types. The study advocates for a thoughtful approach to adopting generative AI solutions, recognizing the diverse capabilities and user perceptions associated with different chatbot models. Among the practical contributions we offer actionable insights for educators and practitioners seeking to integrate AI chatbots into educational settings.
2024
EURAM 2024 (European Academy of Management) Conference. Fostering Innovation to Address Grand Challenges
Artificial Intelligence; chatbot; trust; soft skills; education; generative AI
04 Pubblicazione in atti di convegno::04b Atto di convegno in volume
All that Glitters is not Gold: A Comparison Between Generative and Traditional AI Chatbots in Education / Laviola, Francesco; Palese, Biagio; Tae Kim, Sun; Cucari, Nicola. - (2024). (Intervento presentato al convegno EURAM 2024 (European Academy of Management) Conference. Fostering Innovation to Address Grand Challenges tenutosi a Bath; United Kingdom).
File allegati a questo prodotto
Non ci sono file associati a questo prodotto.

I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.

Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11573/1714850
 Attenzione

Attenzione! I dati visualizzati non sono stati sottoposti a validazione da parte dell'ateneo

Citazioni
  • ???jsp.display-item.citation.pmc??? ND
  • Scopus ND
  • ???jsp.display-item.citation.isi??? ND
social impact